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Episode #13 - Green Imaging | Cristin Dickerson

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It’s the end of the imaging world as we know it, I feel fine!

Our podcast discussion today between Michael Andrade and Cristin Dickerson, CEO of Green Imaging. In our interview today we discuss how Green Imaging is changing the way Imaging services are rendered. Your total imaging spend is likely around 10% of your medical costs. By publishing her pricing and using the 50% capacity that most imaging centers and radiologists have within their practices, Christin and her team are aiming to add value to your plan by saving considerable time and hassle within the delivery of value added health services.

CEO Roots – background of imaging and frustration with the business end of being a practicing radiologist.

Free Market Introduction – Genesis of smart shopper options through plan amendment to drive value to their employees. “Go Down the Hall” costs 3 greater in the hospital setting vs. independent physician center.

Hospital Driving Healthcare costs: 10% of care should happen in a hospital, now 70% gets referred within a hospital system. Distorts what we pay and ultimately costs us all much more than it should to receive quality care.

About Green Imaging: Green Imaging and the problem they’re trying to solve. Green Imaging is the Travelocity of Imaging! Initially Cristin set it up to provide more affordable care for uninsured and address excess capacity with other radiologists. Here’s what they do:

  • Shop for care – using their network of Radiologists and open market pricing
  • Customer Service – the Green Imaging team will set the appointment, advocate for the patient, and affirm the test being done is what the doctor is intending to order.
  • Imaging Quality & Technician capability – She credentials her network to assure that the technicians appropriate trained and can provide reliable results.
  • Radiologist Interpretation – Selection Matters as your radiologist needs to be able to convey findings, looking at clinical data and tying it all together with the diagnosis.

Insights for employers on how to educate employers and employees for how to use their services and save ridiculous amounts of money. Smart shopper and plan amendment offering as a preferred provider.


If you’d like to learn how this and other programs can fit into your benefit strategy please feel free to contact me: Michael Andrade (832) 236-8966